When PR Goes Too Far With AI: A Cautionary Tale
Editors are catching AI-generated pitches, and they're rejecting them before you ever get a response. Our latest piece breaks down how AI detection tools are quietly derailing PR outreach, what a recent PR scandal reveals about the real risks of over-relying on AI, and what your business stands to lose.
One Wrong Answer to a Reporter Can Define Your Story. Here is How to Control the Narrative.
Every executive who speaks to the press is telling a story, whether they realize it or not. The question is whether it's the story they intended to tell. With the right preparation and the right PR support, the answer is almost always yes.