Sarah Griffin
Founder/CEO
Sarah Griffin, founder of Kane & Hook Communications, brings two decades of B2B communications expertise across high-stakes industries including financial services, legal, technology, and pharmaceuticals. Her strategic approach to communications planning, media relations, and program execution has earned the trust of industry leaders including Schwab, BNY Mellon's Pershing, RegentAtlantic, and StoneTurn. Sarah's deep understanding of complex financial markets and regulatory environments enables her to craft communications strategies that resonate with sophisticated audiences while maintaining compliance standards. Her proven track record with premier financial institutions positions Kane & Hook Communications as the strategic partner financial advisors need to elevate their market presence.
Kelsey Genter
Head of Digital Strategy
Kelsey Genter brings nearly two decades of digital marketing expertise, with specialized experience in industries where compliance and trust are paramount. At Kane & Hook Communications, she develops sophisticated marketing strategies that help financial professionals generate qualified leads while maintaining regulatory standards. Her expertise spans compliant email marketing automation, AI-optimized search visibility, and brand positioning that builds credibility with high-net-worth prospects. Kelsey ensures clients remain discoverable whether prospects search on Google or use AI tools like ChatGPT, staying ahead of evolving search behaviors. Her deep understanding of demographic targeting enables her to create marketing solutions that drive measurable growth while navigating industry complexities. Throughout her career, she has led marketing initiatives across diverse sectors including healthcare, real estate, and finance.
Alyson Grala
Media Relations Specialist
Alyson Grala brings nearly two decades of public relations expertise, with deep experience in finance, fintech, and real estate sectors that require sophisticated stakeholder communication. Her background as former Managing Editor of GlobeSt.com provides unique insight into how financial media operates, enabling her to secure strategic coverage that resonates with industry audiences. At Kane & Hook Communications, Alyson develops targeted media strategies and compelling messaging that builds credibility for financial services clients. Her impressive client portfolio includes BankMobile, Dream Hotel Group, Hines, CBRE, RFR, and Savanna from her tenure at premier agencies Rubenstein Public Relations and Great Ink Communications. This combination of journalist perspective and agency expertise enables Alyson to craft narratives that both media and high-net-worth prospects find compelling.